LG Sponsors London Fashion Week 2012

LG Returns As Official Garment Care Supplier For London Fashion Week 2012!

LG Electronics
has announced that it will continue its partnership with London Fashion Week. For the second year running, LG is set to become the Official Garment Care Supplier of the prestigious event.

The partnership will see the Home Appliance manufacturer provide expert support at London Fashion Week during 17th – 22nd February 2012. A dedicated ‘Steam Team’ will be available to help the designers prepare backstage for their Autumn/Winter collection. The trained team will provide support and assistance to designers, making sure that all of the season’s fabrics are showcased at their best and catwalk ready.
Caroline Rush, Chief Executive of the British Fashion Council comments “We’re delighted to have LG on board again as our Official Garment Care supplier for the second year. Our ongoing partnership is a testament to our commitment to working with an unrivalled industry expert. With all eyes upon us during London Fashion Week, it is imperative that we continue to have strong alliances with global brands like LG“.

LG produces premium home appliances which allow customers to really care for their fabrics. Every day women are spending money on clothes, but few think to invest in items that will help keep their wardrobe looking as good as new.

LG’s latest home appliance range includes leading innovations in washing, such as the introduction of 6 Motion Direct Drive Technology. LG’s 6 Motion Direct Drive Technology is designed to give different washing motions to best care for your clothes by using a combination of drum motions to deliver an amazing wash performance coupled with optimum fabric care. With such a range of fabrics used in today’s fashions, LG’s 6 Motion Technology ensures that everything from jeans to delicates, from woolens to silk come out looking and feeling their absolute best as well as thoroughly cleaned.

To view our wide range of LG laundry products, click here to visit our LG page!