Samsung 2024 77" S95DA OLED 4K HDR Smart TV QE77S95DA - BLACK

Experience exquisite image detail and true-to-life colours with this OLED 4K HDR TV from Samsung. At an immense 77 inches, you’ll see your favourite TV shows and movies like you’ve never seen before. Become a part of the action with Samsung’s Dual LED lighting and HDR10+ powered display, the features that create crisp colours and intricate detail as the directors intended. You won’t have to worry about buying extra speakers with the 3D virtual surround sound; AI tracks the on-screen action to give you fuller, all-encompassing sound. And with its amazing minimalist screen and easy connectivity to smart devices such as Alexa, this 4K TV from Samsung is sure to become the centrepiece of your home.